We continue our journey to film the perfect 360 in this piece for HERMÈS SS2016 Men’s collection. This time we invited champion rollerskaters Sergio Canales and Carles Gasset to perform spins. We juxtapose the elegant roller skate world with the more masculine yet equally mesmerizing spinning performance of motorbiker Benjamin Baldini. The ideal nature of men: best of both worlds.
Commissioned by Hermès
Creative direction: Lernert & Sander
Production company:
ADULT